”Fill This Space brings the creativity and the uniqueness of the younger generation into the museum – so it must be an environment that encourages young people to create and, frankly, to go as mad as they want while thinking about the future of architecture. Hopefully, that environment will be created through this visual approach”, says Amy Gelera, the designer behind the Visual Identity for the Fill This Space School Programme.
Hi Amy, could you tell us something about yourself as a designer?
I usually define myself as a visual designer because I tend to mix methods that might not necessarily stick to one discipline only. This was confusing at first since I could not pinpoint my practice to a certain category but nowadays I have learned to embrace the broadness of my methodologies. The visual communication I practice is often regulated by extremes, social phenomena and means of decolonization. I try to communicate those through irony, humour and vivid colours. I love colours.